Category Archives: News

First dot Scot, now dot Wales

.scot provides individuals, organisations & businesses with the opportunity to illustrate their Scottish heritage via the World Wide Web. The much anticipated release of .scot was driven closely in line with the Scottish Independence Referendum.

.scot was released for general availability on the 23rd of September and 4,000 .scot domain names were registered by members of the public within an hour of the domain name becoming available. There were 1,500 .scot domain names snapped up in the first minute of the launch and these included: Labour.scot, Braveheart.scot, Cocacola.scot & Facebook.scot.

.scot is now available to register from HostLove at only £24.40 per annum – make a name for yourself today! Be quick!

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Points to Ponder Prior to Registering a Domain Name

Introduction

Domain names are your way of securing an online identity; this occasionally is someone’s first opinion of your business/website. In addition, it is also important not to discourage website visits by having a ridiculously long-and-hyphenated-domain-name. This blog post aims to ensure you are prepared to register your first domain name.

Availability

Ensure you check the availability of a domain name prior to launching a business/brand name as it is essential that your online presence is seamless with a clear and consistent brand name. You can easily check the availability of domain names by clicking here.

Domains

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Some Brands That Nailed Their World Cup Ads

Almost everyone has symptoms of football fever due to The 2014 World Cup! We have had colleagues arrive at work with flags draped over their shoulders, flags hung over the back of chairs and (thanks to HR) we have also had football on TV screens all around the office! One vital element of the World Cup to me, personally, as a marketer, is the ads being released by brands throughout the event.

Our Favourite Ads of The World Cup

We have cherry picked a few of our favourite ads, let us know which ones you prefer or if you have any other favourites!

 

Coming in 4th is Nike Football with a few incredible stars including; Ronaldo, Neymar, Rooney, Ibrahimovic and Iniesta!

 

Coming in 3rd – Visa featuring Zidane and Cannavaro

 

Coming in 2nd – ESPN (every four years the world has the same time zone) 

 

 And in 1st place…. drum roll please….  McDonalds – you simply cannot beat the unique elements of the McDonalds ad – bunch of ordinary people & one heck of a talented and cool papa!


  

These ads highlight how brands can effectively reach out to their target audiences whilst also capitalising on one of the largest sporting events in the world (sorry Olympics!).

25 years of the World Wide Web

To celebrate the World Wide Web’s 25th anniversary we are taking a look back on the last 25 years to see how far the World Wide Web has come. This should create an interesting topic for discussion due to the enormous improvements of technology throughout today’s marketplace; and the direct effect that this new technology has had upon the speed and methods we have to access websites today.

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